Portrait of Ana Panturu

Make things happen

Ana Panturu

Program Manager, PMP

Good strategies need people who believe in them, and a program that carries them from idea to everyday practice. Building those programs and making them happen is what I love. For 20+ years I have been doing it with sales, partner and customer success teams at global technology companies, today in Customer Success at Keysight Technologies.

  • Barcelona, Spain

Certifications

  • In progress

    Program Management Professional (PgMP)

    Project Management Institute

  • March 2018

    Project Management Professional (PMP)

    Project Management Institute

  • December 2022

    Revenue Architecture

    Winning by Design

Profile

I am an experienced transformation leader and channel specialist with a win-win philosophy. With 20+ years of experience, I have supported and led sales, partner and customer success transformations, including process improvements, tool development and deployment to all groups of users, and the build-out of reporting environments.

Most recently, I have led end-to-end Customer Success transformation programs spanning organizational structure, processes, systems, data and culture. I combine strategic program design with hands-on change management, stakeholder engagement and leadership enablement to drive adoption and measurable results.

I am especially passionate about working with channel partners, building partner programs, engagement models and thriving partner ecosystems that drive shared growth and value. Highly motivated and driven by challenges, I keep expanding my knowledge by building the projects and teams that reach strategic objectives.

Experience

Keysight Technologies

2023 – Present

  1. Customer Success Enablement Lead

    Oct 2025 – Present · Customer Success organization

    Lead the transformation programs that build a high-performing Customer Success (CS) function, working with the CS Leader and key stakeholders.

    • Run CAE CS transformation programs across 5 dimensions of change (organizational structure, processes, systems, data and culture), keeping all workstreams in sync and at pace.
    • Shape and roll out new CAE CS engagement models that lift customer outcomes and drive internal efficiency.
    • Drive the systems and integration roadmap that lets new workflows scale, aligning cross-functional stakeholders behind every change.
    • Lead the management-of-change strategy that takes every CS team member through adoption of new processes, tools and practices, and coach CS leaders to champion it.
    • Track and report transformation KPIs, lead governance meetings and mitigate program risks early.

  2. Service Partner Program Manager

    Apr 2023 – Oct 2025 · Customer Success organization

    Developed the strategy for and launched Keysight's Service Partner Program, and led it through its first 2+ years, onboarding the first 20 partners until it became fully operational.

    • Built the partner enablement framework.
    • Secured executive and cross-functional buy-in across 4 functions (sales, pre-sales, services and support), creating a unified go-to-market for partner-delivered services.
    • Drove partner adoption of new engagement models, growing Keysight's service revenue potential and expanding Customer Success capacity through partner-delivered services.

Autodesk

2020 – 2023

  1. Worldwide Program Manager, Partner Success

    Feb 2020 – Apr 2023 · Customer Success organization

    Led key partner enablement programs for Autodesk's global channel for 3+ years, aligned to the end-to-end customer lifecycle.

    • Developed partner capability and capacity in 2 areas, customer success and services.
    • Built the partner enablement plan and certification path, and developed 100+ trainings that gave partners the knowledge and expertise to deliver.
    • Managed the global projects that defined partner success for Autodesk's channel.

Hewlett Packard Enterprise

2015 – 2020

  1. Worldwide CPQ Program Manager

    Oct 2018 – Feb 2020 · HPE Sales Operations

    Led HPE's worldwide pricing transformation (configure, price, quote), 1 of 6 strategic transformations across the company.

    • Designed the new simplified go-forward pricing process and aligned business and regional leaders worldwide on an optimized pricing strategy.
    • Translated business requirements into a prioritized global IT roadmap spanning multiple releases.
    • Led global change management and the communication plan.

  2. EMEA CPQ Process Enablement Manager

    Sep 2015 – Oct 2018 · HPE Sales Operations

    Managed 10+ direct reports focused on process excellence across EMEA.

    • Led all transformational pricing projects at EMEA and worldwide level over 3 years, to enable automation and self-service, increase speed and achieve business growth.
    • Identified opportunities and built the pricing roadmap that supported business objectives.

HP

2006 – 2015

  1. EMEA Channel Pricing Process and Capabilities Manager

    Jan 2013 – Aug 2015 · EMEA Channel Sales Support & Operations

    Managed close to 20 direct reports across process, assets and reporting for HP's EMEA configure, price and quote environment.

    • Delivered key strategic projects of medium and high complexity, with milestones completed on time and on budget.
    • Migrated reporting to a more automated and capable analytics tool (MySQL) and added new business-oriented metrics and reports.
    • Monitored the end-to-end pricing ecosystem to keep systems fully available, and delivered successful asset releases.

  2. Smart Quote EMEA Central Business Support Team Manager

    Apr 2010 – Dec 2012 · EMEA Channel Sales Support & Operations, Pricing & Communications

    Built and led a new central business support team of 5+ direct reports, launched as a pilot to support pricing teams across EMEA.

    • Drove process and operating-model efficiency through a portfolio of targeted improvement projects.
    • Owned end-to-end resolution of system issues raised by operations teams, keeping execution running smoothly.
    • Designed and delivered an ongoing training program that strengthened pricing expertise and output accuracy.

  3. EMEA Smart Quote Process Specialist

    Jul 2008 – Mar 2010 · EMEA BidDesk

    Optimized Smart Quote processes for the EMEA BidDesk, identifying and implementing improvements that kept operations aligned with evolving business objectives.

    • Established the performance metrics framework for the process, turning results analysis into targeted corrective action plans.
    • Led the smooth handover of new activities into the pricing teams.

  4. Smart Quote Specialist

    May 2006 – Jun 2008 · EMEA BidDesk

    Part of the pilot that built HP's new pricing team in the Bucharest office, owning the Baltic countries.

    • Managed special-price deals for HP partners in the Baltics end to end, driving every issue through to resolution.
    • Set up and ran the pricing processes for the region as activity transitioned to Bucharest.
    • Delivered 10+ partner training sessions, face to face and by phone conference, on the end-to-end process and tool to secure a smooth transition.

Core strengths

Program delivery
Delivering complex, multi-workstream programs on time, on scope and beyond target
Planning
Building integrated plans, milestones and roadmaps, and tracking them with discipline
Governance
Setting up program structure, cadences, KPIs and steering forums that keep delivery under control
Stakeholders
Aligning executives, cross-functional teams and partners worldwide around shared outcomes
Risk & issues
Identifying, escalating and mitigating risks and dependencies before they impact delivery
Change
Leading change management and communication plans that drive adoption
Execution
Staying calm and decisive under pressure, with tight timelines and competing priorities
Reporting
Clear, executive-level status reporting and communication

Tools

Project planning
Microsoft Project, Smartsheet, Jira, Asana, Microsoft Planner
AI
Microsoft Copilot, ChatGPT, Claude
Productivity and CRM
Excel, PowerPoint, Word, Salesforce
Training and media
Articulate Rise, Camtasia, Evolve Authoring, Photoshop

Education

2000 – 2005

University Politehnica of Bucharest

Faculty of Chemical Engineering, major in Food Chemistry

Languages

Romanian
Native
English
Proficient
Spanish
Conversational
German
Beginner

Training

LUMA Institute
LUMA Fundamentals (Design Thinking)
Leadership Strategies
The Effective Facilitator
Power Speaking Inc
Power Speaking
Edu EUPC
Project Management Professionals
HP
Developing Leadership Skills
Project Leadership: Soft Skills in Project Management
Project Management Essentials